Marketing strategy focused on creating an emotional and affective bond with families through the development of a personalized mascot.

This kind of project has a significant impact on the public due to its emotional and close nature, increasing brand loyalty. This mascot is called Nyno and was created expressly for the shopping center “Aushopping Noyelle” in France.

In addition, it has a large number of activations such as the possibility to perform meet & greets, video games, personalized website with games, comics... A whole world around the character!

This mascot will become the best ambassador for your brand!