On the occasion of Mickey's 90th Anniversary, we invited children to the Disney Junior Party. An event where the little ones could attend an exclusive Mickey pass, after the families passed through the Movistar stores to give them information.
We carried out the design, production and implementation of the stand and a huge Mickey 90th Anniversary cake and we characterized the Junior theaters of 10 cinemas located in different Shopping Centers throughout Spain during two weekends, with an impact of more than 1,200,000 people.
Spain
Retailtainment